Ralph Lauren is a name synonymous with timeless elegance, sophistication, and American luxury. Founded in 1967 by Ralph Lifshitz, who later changed his last name to Lauren, the brand has grown into a global powerhouse, defining a unique blend of classic and contemporary styles. From its humble beginnings as a necktie maker to becoming a symbol of high fashion, Ralph Lauren's journey is a testament to vision, creativity, and perseverance.

Origins of the Brand

Ralph Lauren began his career in fashion with a small line of men's neckties, which he sold under the name "Polo." The ties were wider and more colorful than the ones available at the time, and they quickly gained popularity. This initial success laid the foundation for what would become a fashion empire. In 1968, Lauren launched his first full menswear line, introducing the iconic Polo shirt that remains a staple in wardrobes worldwide.

Expansion into Lifestyle Branding

Ralph Lauren's vision extended beyond clothing. He wanted to create a complete lifestyle brand that represented an aspirational way of life. This vision led to the introduction of womenswear, children's clothing, home furnishings, fragrances, and even restaurants. Each product category reflected Lauren's commitment to quality, luxury, and timeless design. The brand's iconic logo—a polo player on horseback—became a symbol of status and sophistication.

To explore a range of Ralph Lauren products, check out this product spreadsheet

Influence on Fashion and Culture

To discover more about Ralph Lauren's offerings, visit this comprehensive product spreadsheet, which highlights a variety of items from the brand.